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Is the Indian Market Driving Innovation in Live Casino Gaming?

India is a huge gaming market, and this is attested by the strong figures the vertical is posting. Whether it is mobile, PC, console, or even casino gaming, there is strong evidence to suggest that India is a nation of gamers, who are very keen to get their hands on the best and most innovative products. 

This has spurred a strong wave of innovation that has impacted the industry on all levels. Today, when you seek to play a game of live roulette, you do not just settle for one. Rather, you go after a selection of live roulette tables and pick the ones that you enjoy the best.

How India Became a Ground for Gaming Innovation 

India is one of the world’s most populous countries, and as you can expect, this means that the nation has a huge consumer base. While some tend to dismiss India’s socio-economic status, there is no smart business that hasn’t realized one simple truth.

Industry (gaming)Value
PC$120 million
Mobile$646 million
Console$64 million 

If you want to be a success, you need to navigate the Indian market. And so, India has become a testing ground for innovation from e-commerce platforms to self-driving cars, making it easy and simple for companies to get a hands-on experience and receive feedback from thousands, if not from hundreds of thousands of people, in a very short period.

But even more importantly, Indian live casino games have thrived as a result. Major developers of live casino products have come up with original designs that focus on games that are only or preferably played in India, whether it is Hindu Roulette, Patti, or something else.

Andar Bahar, another classic, was also introduced by the likes of Pragmatic Play and Evolution Gaming as a direct response to the need to innovate and cast wider nets to appeal to a broader audience still. India is that audience, and it has shown on multiple levels.

Alright, But What Actual Innovation Has This Brought Around?

Some degree of skepticism is naturally welcomed. After all, how can you tell if a product is truly innovative and works as intended unless you can see unmistakable evidence for this? In India’s case, the evidence is indeed ample. Specifically, when discussing online roulette, there have been several marked trends that are hard to ignore:

  • Indians are increasingly preferring Live Casino Roulette
  • Players are actively aware that there are Hindu versions
  • Besides Live Roulette, players are able to play Patti and Andar Bahar 

These are uniquely Indian trends, and while developers have been happy to oblige, there is a much more significant trend at hand here. 

What Does the Future Hold for Live Casino Innovation? 

At this point, it’s at all unrealistic to expect that more positive innovation will arrive. There are many specific achievements and developments to consider here. For starters, we have already mentioned that the biggest market by gaming vertical is mobile, which holds about 80% of the total amount that is generated via gaming in India.  

Mobile will drive a lot of the way that live casino games will look. Indians are mobile gamers first, and this trend will last for years to come. People are just intuitively turning to their devices for everything from banking to placing calls to playing live casino games.

What does this mean for live casino games? We will see more low-bandwidth titles that are able to pack more content and better visuals in even tighter Internet shells, allowing Indian users to truly appreciate and enjoy what they have on their hands.

However, as Roulette77 has once said, innovation is not bred in a vacuum, but it continually sprawls out like a tree’s root system. This is particularly true for the way live casino games are evolving in India. The introduction of Andar Bahar could soon see even more games added to live casino studios, even if live roulette takes the cake for now.

Another innovation that has been mulled in India is VR gaming. The fact that the nation prefers mobile devices, though, has put developers in a mindset for innovation. Can you really bring VR to mobile devices? Anyone who wishes to compete in India’s thriving iGaming market will definitely want to at least consider this. 

Conclusion: Yes, India Is Driving Innovation in Live Casino (and Beyond)

In a nutshell, the Indian market is a unique opportunity for developers of live casino products – be that roulette or something else – to really leverage their knowledge and get an instant response from consumers. It’s important to keep getting this feedback as it is the surest way to really pull ahead and build products that are meant to last for the future. Live casino is just one part of the innovative journey India is on. 

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